Monster High (social campaign, brand)

Static Design • Animation • Editing

Our agency ran a scary cool social campaign for Mattel’s Monster High brand. From animating CP graphics to showcasing the dolls and webseries in line with the positive messaging the brand wanted to convey, I got to embrace an approachable, DIY-inspired aesthetic that welcomed fans young and old alike into the MH world.

General Social

Countdowns | integrated typography + edits

Client: Monster High & Ever After High; Mattel. Work completed at Addison Interactive (LA). President: Scott Clay. Social Director: Sarah Reisert.Coordination + additional producing by Emily Zoscak.